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Entrepreneurship

"The key to unlock your entrepreneur spirit is your imagination." ~ Efeanyi Enoch Onuoha

Entrepreneurship in Professional Studies

CPD 494

Prof. Charlene Williams

Fall 2020

The entrepreneurship course enhances professional skills by identifying an opportunity or new idea and then developing it into a venture project. (Burke, 2006) The experience offers a real-world application in that students create a business plan by researching:

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  • The market

  • Sales and product line

  • Financial projections

Business plan

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... sample of work throughout the semester

Students develop a business plan related to their field of study. This helps aspiring entrepreneurs research and develop what is needed for being successful.

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     How does this apply to me?

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As a Leadership major and Communication minor, developing a proposal focused on event management became the best fit for demonstrating how to capitalize on potential opportunities in the field. Courses such as this help students learn how to analyze data, organize and plan through effective research, and practice the skill of influence.

A reflection, relating to women in leadership (audio)

Women

entrepreneurship

...on the rise

Lesia's reflection and connection
00:00 / 03:11

Career skills demonstrated

Analysis

Analyze quantitative data to analyzie the potential business market opportunities in the area.

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Influence

Develop a business plan for influencing and selling to others for investment opportunities.

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Organization

Organize and plan through effective research of market data for better understanding risks and developing contingency plans.

Editing reports

Creating and editing reports in an effort to develop a highly comprehensive business plan.

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References

 

Burke, R. (2006). Project Management: Planning and Control Techniques. China: Evergest.

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Raj R., Walters, P., Rashid, T. (2013). Events Management: Principles & Practice. (2nd ed). Sage Publications, CA.

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